At BVIZIBLE Reflectors, we are about saving lives, one pedestrian at a time.
Reflectors have proven impacts on pedestrian road safety. BVIZIBLE Reflectors is determined to integrate pedestrian reflectors into the traffic safety culture in the United States.
BVIZIBLE Reflectors is honored to be an Associate Member of the Governors Highway Safety Association (GHSA).
The safety reflector is a Finnish invention. It is a visibility and safety accessory for pedestrians, cyclists and pets.
To date, over 100 million reflectors have been sold worldwide.
There are tiny prisms inside the reflector that create the reflection effect. The reflection occurs when a ray of light hits a painted or polished surface. The light is then reflected from this surface.
More than 60% of the Finnish population and more than half of the population in Nordic countries regularly wear a reflector. Some European countries have also placed laws to mandate the use of safety reflectors in order to increase road & walking safety.
Almost 80% of pedestrian traffic deaths occur in the dark because the driver does not see the pedestrian in time.
Visibility in the dark can improve up to three times when wearing a reflector.
Reflectors enhance visibility in both poorly and well-lit areas where the combined effect of streetlights, advertising lights, and shadows formed by trees can impair the driver's visibility on the road. Rain and fog further contribute to the driver's reduced visibility.
When the pedestrian or cyclist wears a reflector, the car headlights will shine on the reflector and the reflector will bounce back the light and help the driver see the pedestrian or the cyclist. This will provide the driver with more reaction time to safely decelerate the vehicle.
BVIZIBLE reflectors can be attached to a handbag, jacket, backpack, walker, stroller, wheelchair, dog leash or anything else that you are wearing or using outdoors. You can even use a BVIZIBLE reflector as a keyring.
Just use the ball chain together with the clip or the metal ring, each of which are included in our BVIZIBLE reflector packages.
The reflector works best when it is hanging and it swings. The movement makes the reflector flash and thereby, makes it visible from both front and back.
Reflectors do not wear out and there is no need for batteries.
Pedestrian accidents account for almost half of all traffic fatalities and injuries, and youth and seniors are the most affected age groups. In fact, for persons aged 0-24 years and over 65 years, being struck by a motor vehicle is the second most common cause of injury.
Young children walking to school face a particularly high risk of being involved in a traffic accident. This is because they are small and therefore harder for drivers to see and may not fully understand all the traffic rules. During the dark winter months, the risk of the driver not seeing the child further increases.
Wearing a BVIZIBLE reflector will make it safer for the child to walk to school and back. You can easily attach the reflector to the child's backpack, jacket, or even gloves.
In the past ten years, pedestrian fatalities in the US have surged by more than 50%. By 2022, the fatalities reached 7,500, marking a 40-year high. This alarming trend has been labeled as a pedestrian safety crisis.
In 2003, Finland enacted a law that requires pedestrians to wear a reflector in the dark.
The law has had a material impact on pedestrian safety in Finland: the increase in the use of reflectors has significantly contributed to the decrease in pedestrian injuries in Finland (click here for the statistics). Since 2003, pedestrian traffic injuries in Finland have declined more than 70% and pedestrian traffic injuries in young people aged 0-14 has decreased even more, by over 80%.
Today, over two thirds of the Finnish population regularly wear a reflector.
In 2017, Finland acknowledged reflectors as the most crucial traffic innovation of the century.
BVIZIBLE Reflectors are compliant with the European regulations CE EN13356/EN17353. According to these regulations, the reflective value of a standard reflector must be no less than 400 CIL (coefficient of luminous intensity).
BVIZIBLE Reflectors have a CIL of at least 800, with an average CIL of 1,600 and with some products even having a CIL up to 3,000.
This makes BVIZIBLE Reflectors the best reflectors on the market: their brightness is at least twice of other reflectors out there.
The high C.I.L. value ensures that the distance at which the driver of a motor vehicle can see a pedestrian walking along the side of a highway at night will increase, and the driver will be able to notice the person wearing the reflector in time.
BVIZIBLE reflectors have a wide range of well-designed shapes to choose from, they are light and are easy to attach.
BVIZIBLE reflectors are available as hard reflectors and soft reflectors. They each come in various shapes, colors and designs and are great for all ages.
We also offer other reflective products, such as snapwraps, slim stickers and reflective belts for runners. Please see our Products page for further details on our reflective product catalogue.
All of these are great options also for any community's or school's safety programs, promotional use and as branded corporate gifts.
We have several options for pets as well. Whether you're both out for a walk at night or your furry friend is running in the backyard, your pet will get noticed when they wear a BVIZIBLE reflector.
BVIZIBLE reflectors come in various shapes and colors - be ready for those black tie puppy parties! 🐶 🎩
BVIZIBLE hard visibility reflectors are made of hard polystyrene.
Hard polystyrene does not contain any harmful ingredients and the excess polystyrene in the production is collected and recycled.
BVIZIBLE Reflectors have received the European EN13356-CE certification and the EN17353-CE certification.
BVIZIBLE Reflectors are manufactured in Finland using solar energy and are subject to strict quality controls: the operation of the factory is based on the quality management system that is certified according to ISO 9001:2015 standard while the environmental management system is certified according to ISO 14001:2015 standard.
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